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Luxury & Small Group Tours to Matsuyama & Imabari, Japan

Matsuyama and Imabari are vibrant cities in Ehime Prefecture, Shikoku, Japan. Matsuyama is home to one of Japan's oldest hot springs, Dogo Onsen, and the majestic Matsuyama Castle, offering panoramic city views. The city also celebrates the famous poet Masaoka Shiki with a dedicated museum. Imabari, a port city, is renowned for its quality towels and Shimanami Kaido, a spectacular bicycle route that traverses islands across beautiful bridges. It also houses Towel Museum Ichihiro, the world's first towel museum. Both cities are part of the Shikoku Pilgrimage, encompassing 88 Buddhist temples. With a mix of relaxation at onsen, cultural insights, and outdoor adventures, Matsuyama and Imabari offer unique experiences of Japan's traditions and nature.

 

EXPERIENCES

A range of thrilling experiences handpicked by our experts. Don’t see one that’s just right for you? No problem. Our local insiders will create precisely what you want.

Matsuyama Castle


Explore the impressive Matsuyama Castle, one of Japan's most well-preserved feudal castles, on an exclusive guided tour. Ascend to the castle's main keep, which offers stunning panoramic views of the city and surrounding landscape, and delve into its rich history with insights from your expert guide. Enhance your experience with a traditional tea ceremony at the castle's elegant tea house.

Pilgrimage Tour


Embark on a private guided tour of the Shikoku 88 Temple Route, a revered pilgrimage circuit that includes several sacred temples in and around Matsuyama. Visit iconic temples such as Ishite-ji, Taisan-ji, and Joruri-ji, and learn about the spiritual and historical significance of each site from your knowledgeable guide. Customize your itinerary to include a luxury temple stay or a traditional Buddhist meal at a local temple.

Textile Workshop


Discover the ancient art of Iyo Kasuri, a traditional Japanese textile dyeing technique native to Ehime Prefecture. Participate in a private workshop led by a master craftsman, learning the intricate process of creating beautiful, indigo-dyed fabrics. Design your own unique piece to take home as a treasured souvenir.

Cycling Tour


Experience the exhilarating Shimanami Kaido Expressway on a customized cycling tour and explore the stunning islands of the Seto Inland Sea. Pedal along this scenic route, stopping at picturesque locations to admire the breathtaking coastal views. Don't miss the impressive Kurushima Kaikyo Bridge, the world's longest suspension bridge system, which spans over 4 kilometres and is part of the Shimanami Kaido bridge network connecting the islands.

Towel Museum


Immerse yourself in the world of Japanese towels at the Imabari Towel Museum, located in Imabari City. Imabari is famous for its high-quality towels, and the museum showcases the history and production process of these towels. Browse the extensive collection of unique and creative towel designs, and participate in interactive workshops to create your own towel souvenirs.

Oyamazumi Shrine


Visit Oyamazumi Shrine, an ancient Shinto shrine on Omishima Island, dedicated to the gods of the sea and mountains. Surrounded by lush greenery, the shrine complex features a sacred camphor tree believed to be over 2,600 years old. Explore the on-site treasure hall, which houses an impressive collection of ancient weapons, armor, and other artifacts, including several National Treasures of Japan.

AUTUMN IN TOHOKU: A CULTURAL AND NATURAL JOURNEY

"Autumn in Tohoku" captures the essence of Japan's fall, blending cultural immersion with natural splendour. From the samurai history of Aizu-Wakamatsu to the serene beauty of Oirase Stream and the apple charm of Hirosaki, this journey offers an unforgettable exploration of Tohoku's heritage and autumnal landscapes.

Interest

Wellbeing & Yoga, Culinary, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

14 days

Price For Person

From £19,990

BACK ROADS OF JAPAN

Embark on an 11-day journey across Japan's dynamic core. Begin in Tokyo, then visit Nagano for snow monkeys and temples. Discover Hagi's charm, enjoy rural homestays, and learn paper-making in Miho-misumi. Traverse Tottori's sand dunes before delving into Kyoto's shrine-filled landscape and vibrant city scene, blending urban adventures with cultural and natural splendours.

Interest

People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

11 days

Price For Person

From £3,149

Valid on

Nov 08 2025

CLASSIC JAPAN: A JOURNEY THROUGH TIME

Journey through Japan's iconic landscapes and cities, from the bustling streets of Tokyo to the serene temples of Kyoto, the art islands of Naoshima, and the culinary paradise of Osaka. Experience the fusion of ancient tradition and modern innovation in this unforgettable exploration.

Interest

People & Culture, Culinary, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

14 days

Price For Person

From £33,720

CULTURAL CAPITALS OF EAST ASIA

Discover the heart of Asia on a 11-days luxury tour of Tokyo, Seoul and Beijing. Experience ancient traditions, modern wonders and culinary delights in three of the world’s most dynamic capitals, all with first class accommodations and private tours.

Interest

People & Culture, Art & Architecture

Destination

China, Japan, South Korea

Tour Style

PRIVATE

Duration

11 days

Price For Person

From £12,670

CULTURAL HIGHLIGHTS OF JAPAN AND CHINA

Embark on a captivating journey through Japan and China, exploring ancient temples, imperial palaces, and modern wonders, while immersing yourself in the rich tapestry of culture, history, and tradition that defines these iconic lands.

Interest

Heritage, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,690

CULTURAL JEWELS OF JAPAN & CHINA TOUR

This 15-day tour offers an unforgettable journey through Japan and China, blending ancient traditions with modern marvels. From Tokyo's bustling streets to the Great Wall's historic ramparts, and Kyoto's serene temples to Shanghai's urban sophistication, immerse yourself in the diverse cultures, breathtaking landscapes, and rich history of these iconic destinations.

Interest

People & Culture, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,720

DISCOVER JAPAN

Discover Japan in 14 days, touring Tokyo's skyscrapers, Takayama's charm, Hiroshima's Peace Park, and Kyoto's temples and Zen gardens. Marvel at Miyajima's floating Torii Gate, stroll by Mt Fuji's lakes, and relax at an Onsen Spa. Enjoy swift high-speed train travel and local culinary delights throughout.

Interest

People & Culture

Destination

Japan

Tour Style

GROUP

Duration

14 days

Price For Person

From £3,999

Valid on

Dec 07 2025

EPIC JOURNEY: FROM SEOUL'S PALACES TO OKINAWA'S PARADISE

Embark on an epic journey from the historic palaces of Seoul to the tropical paradise of Okinawa. This tour blends cultural immersion with natural wonders, offering experiences from traditional kimchi making to relaxing on pristine beaches. Perfect for adventurers and culture enthusiasts alike.

Interest

People & Culture, Art & Architecture

Destination

Japan, South Korea

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £12,600

ESSENCE OF JAPAN AND THAILAND EXPLORER

Explore the best of Japan and Thailand on this 12-day luxury tour. From Tokyo's neon lights to Kyoto's serene temples, and Bangkok's lively markets to Chiang Mai's tranquil beauty, experience a perfect blend of culture, tradition, and modern luxury.

Interest

People & Culture, Art & Architecture

Destination

Thailand, Japan

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £16,873

ICONIC JAPAN

Experience Japan's dynamic blend of tradition and modernity, from Tokyo's avant-garde buzz to serene countryside shrines and heritage villages. Explore geisha districts and picturesque gardens, savouring authentic Japanese cuisine from sushi to kaiseki. Engage in unique activities like gold-leaf painting, weaving together Japan's rich past and vibrant present in an unforgettable journey.

Interest

Heritage, People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

12 days

Price For Person

From £4,949

Valid on

Jul 23 2025

CULTURAL CAPITALS OF EAST ASIA

Discover the heart of Asia on a 11-days luxury tour of Tokyo, Seoul and Beijing. Experience ancient traditions, modern wonders and culinary delights in three of the world’s most dynamic capitals, all with first class accommodations and private tours.

Interest

People & Culture, Art & Architecture

Destination

China, Japan, South Korea

Tour Style

PRIVATE

Duration

11 days

Price For Person

From £12,670

CULTURAL HIGHLIGHTS OF JAPAN AND CHINA

Embark on a captivating journey through Japan and China, exploring ancient temples, imperial palaces, and modern wonders, while immersing yourself in the rich tapestry of culture, history, and tradition that defines these iconic lands.

Interest

Heritage, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,690

CULTURAL JEWELS OF JAPAN & CHINA TOUR

This 15-day tour offers an unforgettable journey through Japan and China, blending ancient traditions with modern marvels. From Tokyo's bustling streets to the Great Wall's historic ramparts, and Kyoto's serene temples to Shanghai's urban sophistication, immerse yourself in the diverse cultures, breathtaking landscapes, and rich history of these iconic destinations.

Interest

People & Culture, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,720

EPIC JOURNEY: FROM SEOUL'S PALACES TO OKINAWA'S PARADISE

Embark on an epic journey from the historic palaces of Seoul to the tropical paradise of Okinawa. This tour blends cultural immersion with natural wonders, offering experiences from traditional kimchi making to relaxing on pristine beaches. Perfect for adventurers and culture enthusiasts alike.

Interest

People & Culture, Art & Architecture

Destination

Japan, South Korea

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £12,600

ESSENCE OF JAPAN AND THAILAND EXPLORER

Explore the best of Japan and Thailand on this 12-day luxury tour. From Tokyo's neon lights to Kyoto's serene temples, and Bangkok's lively markets to Chiang Mai's tranquil beauty, experience a perfect blend of culture, tradition, and modern luxury.

Interest

People & Culture, Art & Architecture

Destination

Thailand, Japan

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £16,873

AUTUMN IN TOHOKU: A CULTURAL AND NATURAL JOURNEY

"Autumn in Tohoku" captures the essence of Japan's fall, blending cultural immersion with natural splendour. From the samurai history of Aizu-Wakamatsu to the serene beauty of Oirase Stream and the apple charm of Hirosaki, this journey offers an unforgettable exploration of Tohoku's heritage and autumnal landscapes.

Interest

Wellbeing & Yoga, Culinary, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

14 days

Price For Person

From £19,990

CLASSIC JAPAN: A JOURNEY THROUGH TIME

Journey through Japan's iconic landscapes and cities, from the bustling streets of Tokyo to the serene temples of Kyoto, the art islands of Naoshima, and the culinary paradise of Osaka. Experience the fusion of ancient tradition and modern innovation in this unforgettable exploration.

Interest

People & Culture, Culinary, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

14 days

Price For Person

From £33,720

CULTURAL CAPITALS OF EAST ASIA

Discover the heart of Asia on a 11-days luxury tour of Tokyo, Seoul and Beijing. Experience ancient traditions, modern wonders and culinary delights in three of the world’s most dynamic capitals, all with first class accommodations and private tours.

Interest

People & Culture, Art & Architecture

Destination

China, Japan, South Korea

Tour Style

PRIVATE

Duration

11 days

Price For Person

From £12,670

CULTURAL HIGHLIGHTS OF JAPAN AND CHINA

Embark on a captivating journey through Japan and China, exploring ancient temples, imperial palaces, and modern wonders, while immersing yourself in the rich tapestry of culture, history, and tradition that defines these iconic lands.

Interest

Heritage, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,690

CULTURAL JEWELS OF JAPAN & CHINA TOUR

This 15-day tour offers an unforgettable journey through Japan and China, blending ancient traditions with modern marvels. From Tokyo's bustling streets to the Great Wall's historic ramparts, and Kyoto's serene temples to Shanghai's urban sophistication, immerse yourself in the diverse cultures, breathtaking landscapes, and rich history of these iconic destinations.

Interest

People & Culture, Art & Architecture

Destination

China, Japan

Tour Style

PRIVATE

Duration

15 days

Price For Person

From £19,720

EPIC JOURNEY: FROM SEOUL'S PALACES TO OKINAWA'S PARADISE

Embark on an epic journey from the historic palaces of Seoul to the tropical paradise of Okinawa. This tour blends cultural immersion with natural wonders, offering experiences from traditional kimchi making to relaxing on pristine beaches. Perfect for adventurers and culture enthusiasts alike.

Interest

People & Culture, Art & Architecture

Destination

Japan, South Korea

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £12,600

ESSENCE OF JAPAN AND THAILAND EXPLORER

Explore the best of Japan and Thailand on this 12-day luxury tour. From Tokyo's neon lights to Kyoto's serene temples, and Bangkok's lively markets to Chiang Mai's tranquil beauty, experience a perfect blend of culture, tradition, and modern luxury.

Interest

People & Culture, Art & Architecture

Destination

Thailand, Japan

Tour Style

PRIVATE

Duration

12 days

Price For Person

From £16,873

ISLAND WONDERS OF JAPAN: A CULTURAL ODYSSEY

Embark on a journey through Japan's islands, from the bustling streets of Tokyo to the serene spiritual sites of Awaji Island. This tour offers a deep dive into Japan's rich culture, ancient traditions, and breathtaking natural wonders, providing an unforgettable exploration of the country's heart and soul.

Interest

People & Culture, Culinary, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

17 days

JAPAN ACTIVE HERITAGE EXPLORER

Ride and hike Japan’s stunning landscapes and sacred sites. From cycling the Shimanami Kaido to hiking ancient pilgrimage trails, this 11-days adventure blends cultural immersion with active exploration, offering an unforgettable experience.

Interest

Heritage, Biking/Cycling, Hiking/Trekking

Destination

Japan

Tour Style

PRIVATE

Duration

11 days

JAPAN’S HIDDEN HERITAGE TRAIL

"Japan’s Hidden Heritage Trail" is an immersive journey through Japan's heartland. From the ancient temples of Kyoto and Nara to the serene onsen of Nagato and the vibrant streets of Osaka, this tour offers a profound exploration of Japan's rich cultural tapestry and natural beauty.

Interest

Heritage, People & Culture, History & Archaeology

Destination

Japan

Tour Style

PRIVATE

Duration

11 days

BACK ROADS OF JAPAN

Embark on an 11-day journey across Japan's dynamic core. Begin in Tokyo, then visit Nagano for snow monkeys and temples. Discover Hagi's charm, enjoy rural homestays, and learn paper-making in Miho-misumi. Traverse Tottori's sand dunes before delving into Kyoto's shrine-filled landscape and vibrant city scene, blending urban adventures with cultural and natural splendours.

Interest

People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

11 days

Price For Person

From £3,149

Valid on

Nov 08 2025

DISCOVER JAPAN

Discover Japan in 14 days, touring Tokyo's skyscrapers, Takayama's charm, Hiroshima's Peace Park, and Kyoto's temples and Zen gardens. Marvel at Miyajima's floating Torii Gate, stroll by Mt Fuji's lakes, and relax at an Onsen Spa. Enjoy swift high-speed train travel and local culinary delights throughout.

Interest

People & Culture

Destination

Japan

Tour Style

GROUP

Duration

14 days

Price For Person

From £3,999

Valid on

Dec 07 2025

ICONIC JAPAN

Experience Japan's dynamic blend of tradition and modernity, from Tokyo's avant-garde buzz to serene countryside shrines and heritage villages. Explore geisha districts and picturesque gardens, savouring authentic Japanese cuisine from sushi to kaiseki. Engage in unique activities like gold-leaf painting, weaving together Japan's rich past and vibrant present in an unforgettable journey.

Interest

Heritage, People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

12 days

Price For Person

From £4,949

Valid on

Jul 23 2025

JAPAN EXPRESS: OSAKA TO TOKYO

Take this nine-day journey through Japan from Osaka to Tokyo. Visit Koyasan's spiritual heart, Hiroshima's history, Miyajima Island, and Kyoto's heritage sites. Relax in Hakone with a Lake Ashino-ko boat ride and kaiseki meal. End in Tokyo, experiencing a blend of spiritual rituals, scenic views, historical landmarks, and urban vibrancy.

Interest

People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

9 days

JAPAN FAMILY JOURNEY: FROM ANCIENT TO MODERN TIMES

Journey through Japan's contrasts, from Tokyo's anime streets to Nagano's snow monkeys and Kyoto's imperial splendour. Immerse in a fusion of ancient traditions and modernity, visiting serene shrines and temples, mastering sumo and samurai arts, and savouring wasabi delicacies. This unforgettable trip offers a rich tapestry of Japanese culture.

Interest

Heritage, People & Culture, Art & Architecture

Destination

Japan

Tour Style

GROUP

Duration

11 days

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“The history and cultural specialists also deserve a mention for the way they illuminated the heritage of the places we visited, as does the Buddhist scholar with his apparently boundless knowledge.”

Bhutan, Nepal, Thailand
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Why travel with us

Tailored Luxury

Your entire holiday is designed around your personal preferences

Travel at your own pace with full itinerary flexibility

Choose from handpicked, luxury hotels & resorts across Asia

Enjoy seamless logistics, private transfers, and 24/7 assistance

Expert Knowledge

Our package holiday team has decades of experience in luxury Asia travel

Receive first-hand advice from specialists who know each destination intimately

Gain access to hidden gems and authentic local experiences

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Our aim is to stay committed to responsible travel in Asia

We partner with eco-conscious providers

Itineraries include experiences that preserve Asia’s cultural and natural heritage

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Established in 2014

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